L'il wins.
Big milestones.
L’il Critters™ is the yummy gummy vitamin brand kids (and parents!) will love, creating special family moments and lifelong healthy habits.
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All smiles. No surprises.
Our kids’ gummy vitamins help fill nutritional gaps for your growing sprout. They come in tasty fruit flavors kids will love without the extras parents don’t want.
No Synthetic FD&C Dyes
No Gluten
No Dairy
No High Fructose Corn Syrup
Shop Our Bestselling Kids’ Gummies
Meet Cody the Bear
Our cheerful mascot lives in a colorful world where he brings joy to kids and parents alike. Click to see Cody’s look over the years!
MEET CODY
Connect. Follow. Discover!
Must-Have Health Tips for Parents
As a parent, you want your kids to grow healthy and strong. Calcium is the go-to for bones and teeth, but which vitamins help support your kids’ immune system?
Discover why sleep is crucial for your child’s health and get expert tips on how to get kids to sleep. Find answers to your sleep-related questions here!
Discover kid-friendly vitamin options, including gummies! Learn how to choose the best children's gummy vitamins to support your child's health and wellness.*
Discover the importance of fiber in your child’s diet and how to increase their intake effortlessly with L’il Critters fiber gummies for kids.
Grown-Up Nutrition Support
Our delicious vitafusion™ gummy vitamins support nutrition needs of adults with bold flavors that elevate your everyday vitamin routine!
EXPLORE VITAFUSION
